Dan Milner Designs

In 2005, Robertson Honda in Los Angeles came to me to create a whole new image for their two dealerships. Los Angeles is probably the toughest market in the country to market automobiles so I needed to come up with a new image that cut through the clutter and make Robertson stand out!
First was the slogan, "Count on Us", then I composed and produced the new jingle package for the two dealerships IN ENGLISH AND IN SPANISH! Then I created the new logo which I used in all of their numerous print ads I created for the LA TIMES, college papers, penny savers, Asian journals, postcards, direct mailouts, business cards, stationary, envelopes and their website. In only 3 months,
the dealership had the highest amount of sales it had generated in over 4 years. I also created and produced numerous radio and TV spots for them, again, both in English and Spanish. Thanks for the work Bob and Carl, always a pleasure!